App Sales Work: Five-Day iPhone App Price Drops Boost Downloads By 1,665%; On iPad, By 871%; Revenue Growth By Day 3

App store analytics firm Distimo released a new report today which examines the effect that price changes, and specifically price drops, have on iOS app sales. When the price drops for iPhone apps, on average, cumulative downloads grow by 1,665 percent for five days following the decrease. Not surprisingly, a price drop is more effective on the iPhone App Store than it is on the iPad App Store, as the iPad is still often a luxury device or work tablet, where users are comfortable with paying for quality apps.?On iPad, price drops increase downloads by 871 percent on average after five days, the report found.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/H8ZdAFdDt8E/

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